Industry
Fractional CRO for Agritech
Agritech sells into growers, cooperatives, distributors and agribusiness, often a hardware, software and services mix across borders. I build and own the motion that wins those deals.
Why agritech sales are hard
Your buyers are growers, cooperatives, distributors and large agribusinesses, spread across regions and slow to change, and your product is often a mix of hardware, software and services. It is a channel-heavy, international, long-cycle sale that most teams are not built to run. The fix is a real channel strategy plus direct selling, owned by someone senior.
What I build
- A channel of distributors and partners that reach growers and agribusiness
- Direct sales into large agribusinesses and cooperatives
- Market entry where the opportunity is across borders
- An ICP, pricing and message for a practical, ROI-driven buyer
- The pipeline, the forecast and the number, owned end to end
Built for channel and cross-border sales
I have built distributor networks and run international market entry for IoT, hardware and manufacturing companies, selling devices, software and services through channel and direct across four continents. Agritech sits squarely in that world.
Common questions
Can you build our agritech channel?
Yes. Reaching growers and agribusiness usually runs through distributors and partners, and building and managing that channel is part of the work, alongside direct sales into large accounts.
Do you handle international expansion for agritech?
Yes. I run market entry across four continents, including building the local channel and team.
What does a fractional CRO for agritech cost?
Typically $6,000 to $22,000 a month depending on involvement, billed monthly with no lock-in.
Tell me where revenue stalled. I'll tell you why.
A 15-minute call, no pitch. You will leave with at least one concrete thing to fix, whether or not we work together.
Book a 15-Minute Call